Pricing Right Is Key To Selling Your Home

When you decide to sell your home, you want the highest possible return from it's sale. Determining price is the most critical step in preparing your home for sale.

Obviously, pricing your property too low won't provide the best return. You are apt to be deluged with lookers and may get many offers, but you could loose thousands of dollars on your family's largest investment.

Likewise, pricing a property too high is risky. Homes priced too high miss their target market. Qualified buyers who might find the home just right for their needs won't see the home, or make an offer on it, because it is out of their price range. If they are shown an overpriced home during its early marketing stages and do not buy because it isn't a good value, they are unlikely to revisit your home home once the price is lowered. Real estate agents will hesitate to show an overpriced home, unless it will make a competing property look like a better value.

"Many home sellers make a mistake by implementing the 'lets try and see' pricing attitude," said one broker. "But testing the market can be dangerous. A property receives its best exposure during the first three to five weeks on the market."

Multiple listing association statistics show that the longer a home is on the market, the lower the selling price. The home becomes stale and a price reduction results.

Pricing a home is part art and part science. Its based on hard evidence by looking at sale prices for comparable properties. But, no two homes are identical. That means the evidence must be evaluated by an experienced Re/Max House of Real Estate Sales Associate.

The right price really is the right price range to attract the maximum number of qualified buyers within a time frame that suites the seller's needs. Pricing strategy depends on the market conditions at the time your home is put up for sale. It can best be determined by a Re/Max House of Real Estate agent who is active in the market, who constantly views homes and is monitoring the changing market conditions.

If you need help to determine the right price for your home, in order to sell your home in least amount of time for the highest return, please contact a Re/Max House of Real Estate sales associate for a comparative market analysis and consultation.

MARKET TIME VS SELLING TIME

The LONGER your home is on the market,

the LESS it will sell for! This information was provided by RE/MAX House Calgary.